The Bell Bar & Restaurant
brand / brand guardians / advertising / signage / Social Media
BACKGROUND
The Bell Inn at Kennett is a Family run, Early 16th Century Coaching Inn Offering Fresh Home cooked English Food. We were asked to update their brand identity to better reflect the modern refurbishment they had undertaken. The pub had outgrown it’s Inn status and needed to be brought up-to-date with modern pub dining.
SOLUTION
We changed the name to The Bell Bar & Restaurant and totally modernised the branding. Using the brickwork ‘II’ above the door for inspiration, we created a modern, unique icon, pairing this with clean modern typography, featuring a subtle bell shape inside the ‘B’. We used deep, flat colour to make the new signage stand-out and be recognised, and likewise on the social media.
RESULT
The branding has been extremely successful at generating new business, highlighting to locals and passing custom, that the pub has been updated and has a new offering. We have received fantastic feedback from out client and customers alike and are looking forward to starting the new menu designs.